SEO & Content Marketing
Traffic you stop paying for and keep receiving.
Start with a $1,950 SEO and Content Audit. Technical crawl, content inventory, keyword and topic gap analysis, competitor benchmark and a prioritised roadmap. Three weeks, no retainer commitment.
Rankings follow topical authority, not individual pages
Search engines and AI models both reward depth on a subject rather than a scattering of unrelated posts. We build clusters: one substantial pillar page supported by pages answering every adjacent question, all internally linked.
That structure is also what makes content extractable by AI systems, which is why the same work serves ranked results and generated answers at once.
Why it compounds
Ads stop the day you stop paying.
Paid traffic is rented. It scales quickly, plateaus at whatever your budget allows, and disappears the moment the card declines.
Organic is owned. It is slower for the first quarter and then keeps returning value from work already paid for. A page published in month two is still producing pipeline in year two, which is why the cost per lead falls the longer the programme runs.
Neither replaces the other. But only one of them builds an asset.
The work
Six disciplines, one programme.
Split across separate vendors these contradict each other. Run together they compound.
Technical SEO
Crawl, indexation, site speed, Core Web Vitals, internal link architecture and the structural problems that cap everything else.
Keyword and topic research
Not a volume spreadsheet. The questions your buyers ask at each stage, mapped to intent and grouped into clusters worth owning.
Content production
Written by people who understand B2B, edited properly, and structured so both search engines and AI models can extract answers.
On-page optimisation
Titles, headings, schema, internal links and the answer-first structure that decides whether a page earns a position or a citation.
Digital PR and links
Earned mentions from publications that matter in your category. No directories, no link farms, no private blog networks.
Reporting
Rankings and sessions, but also assisted pipeline, which pages convert, and what to publish next based on what already worked.
How pages are built
Structured to be quoted.
Every page follows the same discipline: one clear subject, question-shaped headings, and a direct answer in the first sentence beneath each one, before any elaboration.
That format serves three readers at once. A human skimming for an answer finds it. A search engine matches the heading to a query. An AI model extracts a clean passage it can quote with confidence.
Most agency content buries the answer three paragraphs down to increase time on page. It is a bad trade in 2026.
Timeline
SEO is slow, then it is not.
Anyone promising competitive rankings in ninety days is either buying terms nobody searches or misrepresenting the timeline. Here is the honest shape of it.
Month 1
Foundations
Audit fixes shipped: technical debt, indexation, site speed and internal linking. First cluster planned and briefed.
Month 2 to 3
Publishing rhythm
Content ships on a fixed cadence. Early movement on long-tail terms and low-competition questions.
Month 4 to 6
Cluster authority
Pillar pages start ranking for competitive terms as supporting pages accumulate. Links and mentions begin compounding.
Month 7 onward
Compounding
Cost per lead falls. Older pages keep producing. Expansion into adjacent clusters becomes the growth lever.
Pricing
Published SEO pricing.
Industry data puts the average agency SEO retainer near $3,200 a month, with mid-market B2B commonly $5,000 to $10,000. These sit inside that band with the scope stated rather than implied.
SEO & Content Audit
Know what is broken first.
$1,950
one-time
- Full technical crawl
- Content inventory and scoring
- Keyword and topic gap analysis
- Competitor benchmark
- Prioritised roadmap
- Yours to keep
SEO Foundation
Fix the base, publish steadily.
$3,450
per month
- Technical fixes shipped monthly
- On-page optimisation
- Two content pieces monthly
- Internal link architecture
- Rank and traffic reporting
Most chosen
SEO Growth
Build clusters and authority.
$6,450
per month
- Everything in Foundation
- Four to six pieces monthly
- Topic cluster build-out
- Digital PR and link acquisition
- Conversion input on key pages
- Monthly strategy session
SEO Authority
High velocity, multi-market.
$11,450
per month
- Everything in Growth
- High-velocity production
- Multi-cluster expansion
- Sustained link acquisition
- Multi-market or multi-language
- Weekly reporting
All prices in USD. Monthly billed first month at checkout, invoiced thereafter, six-month minimum because organic needs it.
Questions
Common questions.
How much does SEO cost per month?
Industry pricing studies put the average agency SEO retainer at roughly $3,200 per month, with small and early-stage programmes at $1,500 to $5,000 and mid-market B2B most commonly at $5,000 to $10,000. marive publishes fixed pricing: $1,950 for a one-time audit, then $3,450, $6,450 or $11,450 per month.
How long does SEO take to work?
Long-tail and low-competition terms often move within two to three months. Competitive terms typically take six to twelve months, and the value compounds after that because published pages keep earning. Any promise of competitive rankings inside ninety days should be treated as a warning sign.
Is SEO still worth it now that AI answers questions?
Yes, but the definition has to widen. Ranked results still drive substantial B2B traffic, and most of the underlying work, meaning technical health, topical depth and structured content, is exactly what makes a page citable by AI systems too. Running them as one programme avoids paying twice for the same foundations.
What is a topic cluster?
A topic cluster is one substantial pillar page on a core subject, supported by pages answering every adjacent question, all internally linked. Search engines and AI models both reward demonstrated depth on a subject rather than isolated posts, which is why clusters outperform scattered blogging.
Do you write the content or do we?
We write it. Our writers work from interviews with your team so the expertise is genuinely yours, then edit and structure it for both search and AI extraction. Where you have internal subject experts, their input makes the content markedly better and we build the process around that.
Do you build links?
Yes, through digital PR and earned mentions in publications that matter in your category. We do not use directories, link farms or private blog networks, because they carry risk that outlasts any short-term gain.
Why is there a six-month minimum?
Because organic cannot be judged in less time and a shorter commitment produces work optimised to look busy rather than to compound. If that timeline does not suit your situation, paid channels are the more honest recommendation.
Can you work with content we already have?
Usually that is the fastest win available. Most sites have pages that rank on page two and need restructuring rather than replacing. The audit identifies those first, because updating existing pages returns value faster than publishing new ones.
Related services
What pairs with organic.
GEO / AI Search Optimisation
The citation half of organic visibility.
Conversion Rate Optimisation
Traffic is only half the equation.
Full-Service Digital Marketing
Organic inside a complete programme.
Start by finding out what is already broken.
The SEO and Content Audit costs $1,950 and takes three weeks. Technical crawl, content scoring, topic gaps and a prioritised roadmap. Most sites have ranking wins sitting in pages they already published.